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Desert Initiative — Remote Shuttle

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Miguel Palma

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Arizona Desert, Phoenix USA

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2012

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Identity

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Application in a uniform

The Portuguese artist Miguel Palma is in Arizona Desert (Phoenix, US) with the mission D.I.R.S (Desert Initiative Remote Shuttle) to explore the diverse desert landscapes between Phoenix and Albuquerque, cataloging imagery along the way.


We were requested to design the graphic identity for this project.
Our approach was based in the idea of ​​encoding. During our research we consulted the insignia used by NASA for space missions and revisited the drawings of Ladislav Stunar. We proposed a logo with geometric letters and, in the center, a star is a suggestion of the sun and the desert cactus. The essay discusses the edge of the solar system and gravity.


The logo was included on multiple supports, objects that were part of the journey of exploration of the artist and that integrate the exhibitions, including a transfomed military truck, suitcases, a flag and a costume designed by the artist.


The project is being developed in partnership with the ASU — School of Earth and Space Exploration and other community partners, and commissioned by ASU Art.


Miguel Palma / D.I.R.S. (Desert Initiative — Remote Shuttle). The project is being developed in partnership with the ASU School of Earth and Space Exploration and other community partners. The project is commissioned by the ASU Art.



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