DMII

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D. Maria II National Theatre

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Lisbon, PT

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2015

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Project Type

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DMII — Identity — Facade RED SEASON
Logo on the façade
DMII — Identity — Tela e Vitrines
Photography © Tiago Casanova
DMII — Identity — Primeira Imagem
Photography © Tiago Casanova
DMII — Identity — Poster Girafas
DMII — Identity — Various Posters GIF
DMII — Identity — Various Booklets 1
Photography © Filipe Braga
DMII — Identity — Various Booklets 2
Photography © Filipe Braga
DMII — Identity — Various Booklets 3
Photography © Filipe Braga

Having initiated functions in 2015, the new management team of Dona Maria II National Theatre (Teatro Nacional Dona Maria II — TDMII, in Portuguese) had the vision of a cultural project with a flexible dynamic and open to the city, the country and to the world. To accomplish this, the theatre was in need of graphic communication strategy that could reflect the new openness policy, mainly because the previous logo, designed 25 years ago, was based on the building facade, valuing only the monument. Considering the briefing we developed a logo based on the acronym ‘DMII’ (Dona Maria II), in which the letter ’M’ can take many forms within an wide typographic spectrum, from extra condensed to extra expanded. The logo is essentially typographic in an attempt to enhance the text, but simultaneously expressive in order to translate the multiple points of view and interpretations. Graphically, this ability is based upon the flexibility of the letter ‘M’.

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R2 is the signature of the designers and artists Lizá Défossez Ramalho (Troyes, France) and Artur Rebelo (Porto, Portugal). R2’s practice extends beyond conventional boundaries, navigating both typical graphic design’s two-dimensional mediums and architectural landscapes. R2 has earned global acclaim for its groundbreaking projects that contributed to redefine the boundaries of the design field. Driven by an unwavering commitment to excellence, they passionately devote themselves to crafting high-quality, both conceptually and visually, designed projects. R2 Design studio was co-founded in 1995 by Defossez Ramalho & Rebelo and works with cultural institutions and commercial clients in fields ranging from culture and lifestyle to industry. R2’s multidisciplinary approach allows them to respond effectively to a wide range of projects from Dam Signage in the Douro River (with Souto de Moura-Architects) to extensive branding that includes typography on building ceilings (Casa & typography do Conto), to a complex museum graphic identity with more than 14 locations (Museu do Porto). Recent projects includes branding project for Évora 2027, European Culture Capital in 2027 as well as for Vhils Studio.

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